A GEO agency finds the questions patients actually type into ChatGPT, Perplexity, Gemini and Google AI Overviews about a practice like yours, agrees that question set with you, then checks how each engine answers them every day. What it works on next (page copy, technical fixes, review requests) is decided by what those daily answers show, not by a fixed monthly checklist.
Citevio calls this sequence its Citation-to-Chair Protocol, and it runs the same four steps for every practice: find the real buying questions first, agree the set with the practice before tracking starts, analyze how the four engines answer that set every day, and let the results, not a pre-written plan, decide what gets worked on next. The rest of this page breaks that down into what actually lands in your inbox each month and who is responsible for acting on it.
What deliverables should I get each month?
The shape of the work is closer to an ongoing diagnostic than a one-time SEO project. Every month you should be able to see, in plain language, what each engine said about the practice this month versus last month, which specific gap that points to, and what Citevio proposed to close it. If a report only shows a score with no underlying answers attached, that's not enough to act on: ask to see the actual engine responses. Comparing what different kinds of agency actually deliver is a separate question, covered in dental marketing agency vs. general marketing agency, and the promises worth refusing are listed in red flags when hiring a dental SEO agency.
Some of this is more consequential than it sounds. Recent reporting from Search Engine Land (2025) found that ChatGPT's local answers are still built on Microsoft Bing's index, so a page that ranks well on Google but isn't indexed by Bing can be invisible to ChatGPT regardless of Google performance. Google Search Central (accessed August 2026) explains that pages eligible for AI Overviews must be indexed and eligible to show a snippet in Google Search. Checking for exactly that kind of gap is part of the technical review below.
What's on Citevio's monthly deliverable list?
| Deliverable | What it actually is | Who acts on it |
|---|---|---|
| Engine answer log | Dated record of what ChatGPT, Perplexity, Gemini and Google AI Overviews said, for each tracked question, that month | Citevio compiles it; you see the actual answers, not just a score |
| Priority list for the month | Which pages, listings or gaps to fix next, ranked by what that month's answers showed was actually missing | Citevio recommends; you or your web team implement by default |
| Draft copy & schema | Ready-to-paste page edits, FAQ answers and structured-data blocks addressing the priority list | Written by Citevio, published by you or your team |
| Crawlability check | Whether the pages being changed are actually readable to AI crawlers, not just to Google's renderer | Citevio flags; a developer fixes if needed |
| Review-pattern notes | What the practice's review volume and recency currently look like, and what to ask patients. Citevio has not measured whether changing them changes what an engine answers | Front-desk team sends the requests |
| Monthly report | This month's engine answer log set against last month's, in writing | Sent to you; no call required to read it |
The crawlability check matters because the bot that decides whether ChatGPT can cite a page isn't the same one that trains the model. OpenAI's own crawler documentation distinguishes OAI-SearchBot, which controls whether a page can appear in a ChatGPT search answer, from GPTBot, which is used for model training. A site can allow one and block the other, and checking both is part of this deliverable, not just one.
How often does that check actually turn something up? In Citevio's own reading of US dental practice robots.txt files, 493 of 3,929 sites listed under the Dentist category (12.5%) blocked at least one of the 13 AI and data crawlers tested at the root, and 327 of 3,929 (8.3%) blocked at least one crawler run by OpenAI, Anthropic or Perplexity.
| What the robots.txt file does | Sites | % of 3,929 |
|---|---|---|
| Blocks at least one of the 13 AI and data crawlers tested at the root | 493 | 12.5% |
| Blocks at least one crawler run by OpenAI, Anthropic or Perplexity | 327 | 8.3% |
That is a minority of practices, not most of them, which is the point of checking rather than assuming. A blocked crawler is one reason a practice can be missing from an answer; it is not the only one, and Citevio has not measured whether unblocking a crawler changes what an engine answers.
The deliverables above aren't a package you buy once and repeat. Each month's priorities follow from what that month's tracked answers actually showed. A practice that was named on Perplexity in July but dropped off in August gets different work than one that's been steady. What doesn't change mid-stream is the question set itself: "The question set is fixed and agreed with the client at the start, and logged. It does not change mid-month, because a set that changes cannot be compared month to month." Full methodology on how we measure AI visibility. Citevio has not measured whether any single input, such as reviews, page speed or schema markup, changes what an engine answers; the tracked answers are the measurement, not a proven cause.
Frequently asked questions
Who implements the website changes, the agency or me?
By default, you or your existing web person publishes it. Citevio writes the specific change (new FAQ copy, a schema block, a page edit) as something ready to paste in, and nothing goes live on your site without your sign-off. Some practices prefer Citevio to publish directly instead of routing everything through a web person; that requires a scoped, editor-level login to specific pages rather than full admin access, and it is agreed per engagement rather than assumed.
What access does the agency need from me?
At minimum, read access to what is already public: your website, your Google Business Profile listing, and any existing analytics you are willing to share. That is enough to start the discovery and daily analysis work. Having Citevio implement changes directly adds a scoped, editor-level website login. Social media and ad accounts are never requested, because they are outside Citevio's scope.
How much of my time will this take?
Most of the ongoing work does not need your time at all; the daily engine checks and the analysis behind them happen without you. Where your time actually goes: one conversation at the start to agree the question set, and a short review of the monthly report and priority list. Opting into direct implementation adds a longer one-time setup conversation, and the day-to-day after that still does not need you.
Do you write content, or just audit it?
Both. The daily engine analysis is the audit half: it identifies where a page, a review pattern or missing structured data is costing a practice a mention. The other half is drafting the fix: page copy, FAQ answers, schema markup. Citevio does not hand over a list of problems and leave; specific replacement copy is part of what is delivered.
Do you handle social media or ads too?
No. Citevio is an AI search visibility (GEO) agency, and the work is limited to how ChatGPT, Perplexity, Gemini and Google AI Overviews describe and recommend a practice, not social posting or paid ads. A practice running both needs a separate vendor or an in-house person for social and ads; the two do not overlap in what Citevio delivers.
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